Fished Around the World

Oldest Operating Fish Lure Manufacturer in the USA

Learn More

Shop Now

Rugged Fishing Excellence

Experience the thrill of Gulf Coast fishing with the robust and reliable range of original Russelure products. Made in the USA since 1947, our lures are the trusted choice of seasoned anglers and novices alike.

Quality You Can Trust

All Russelure products are made in the USA, ensuring that you get nothing but the best quality fishing lures. We believe in the value of a great fishing experience, and that's what we aim to provide with every lure we create.

Experience the difference of using original Russelure products. Check out our lures today and make your next fishing trip the best one yet.

Featured Products

Elevate Your Fishing Experience

Five anglers with their large catch of fish

Join Our Mailing List

Russelure

(281) 723-0721

Powered by GoDaddy

This website uses cookies.

We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.

Accept